Branding
Employer Brand Strategy Development
- Brand Audit: Assessing the current perception of the company as an employer both internally and externally.
- Employer Value Proposition (EVP) Creation: Defining the unique benefits and opportunities that the company offers to its employees.
- Brand Positioning: Identifying how the company’s employer brand should be positioned relative to competitors.
Recruitment Marketing
- Talent Attraction Campaigns: Developing targeted marketing campaigns to attract potential candidates.
- Job Advertising: Crafting and placing job advertisements that reflect the employer brand.
- Content Creation: Creating engaging content, such as videos, blog posts, and infographics, that showcases the company culture and values.
Employee Experience Enhancement
- Internal Communications: Improving internal communication strategies to ensure alignment with the employer brand.
- Employee Engagement Programs: Developing initiatives to boost employee engagement and satisfaction.
- Onboarding Programs: Designing effective onboarding processes that reinforce the employer brand and help new hires integrate smoothly.
Social Media and Digital Presence
- Social Media Strategy: Managing and optimizing social media profiles to reflect the employer brand and engage with potential candidates.
- Online Reputation Management: Monitoring and improving the company’s online reputation through reviews, ratings, and feedback.
- Career Website Development: Creating or enhancing the company’s career page to attract and inform potential candidates.
Brand Ambassadorship and Advocacy
- Employee Advocacy Programs: Encouraging and training employees to share positive experiences and promote the employer brand on their personal networks.
- Ambassador Programs: Identifying and empowering key employees to act as brand ambassadors.
Leadership and Executive Branding
- Executive Presence: Developing strategies to enhance the visibility and reputation of company leaders.
- Leadership Communication: Crafting messages and content that highlight the leadership team’s vision and values.
Diversity, Equity, and Inclusion (DEI) Initiatives
- DEI Branding: Promoting the company’s commitment to diversity, equity, and inclusion as a core aspect of the employer brand.
- Inclusive Recruitment Practices: Implementing strategies to attract and hire a diverse talent pool.
- DEI Training and Workshops: Providing training to employees and leaders on diversity and inclusion.
Employee Research and Insights
- Employee Surveys: Conducting surveys to gather feedback on the employee experience and identify areas for improvement.
- Focus Groups: Organizing focus groups to gain deeper insights into employee perceptions and needs.
EXCLUSIVE BRANDING SERVICES
Comprehensive Branding Solutions: At SHAPEEGDE RESOURCIRE, we specialize in providing a wide range of exclusive and customized branding services, tailored to meet the unique needs of various industries.
Corporate Branding: Elevate your corporate identity with our professional corporate branding services, designed to reflect your company’s vision and values.
Fashion Brand Development: We help create a distinctive and memorable image for your fashion brand, ensuring it stands out in a competitive market.
Lifestyle Branding: We design iconic lifestyle brands that resonate with your audience, bringing a unique identity to your products or services.
Luxury Branding: Our luxury branding services are designed for clients seeking a premium, exclusive image that exudes sophistication and elegance.
Bespoke Branding: Offering personalized and private branding solutions, we ensure that each project is crafted to meet your specific needs and elevate your brand.